Why more people are buying land

Connect UK Auctions argues that 2025 has marked a turning point, with growing numbers of buyers turning to land rather than finished property, whether for investment, self-building or environmental projects. It identifies several reasons for the trend.

Rising house prices have pushed many would-be homeowners towards self-build, where buying a plot and designing a home can be more affordable. Planning changes and schemes such as the Right to Build register have made this route easier.

The holiday let market is another driver. Demand for staycations and distinctive rural breaks has encouraged buyers to acquire land for cabins, glamping sites and lodges, particularly in areas of natural beauty or near national parks, combining income with personal enjoyment.

Environmental motives are also significant, with land being bought for rewilding, sustainable farming and carbon offsetting. The article notes that community and private rewilding projects have become established in Scotland in particular.

Investors seeking stability amid volatile markets are turning to strategic land near expanding towns and cities, hoping for future development allocations. Planning reform and pressure on councils to meet housing targets are also prompting a fresh look at infill plots, brownfield land and sites on the edge of settlements, with some buyers purchasing ahead of possible planning permission.

The firm concludes that land ownership is no longer confined to developers, farmers and the very wealthy, but stresses the importance of due diligence, including title checks, access rights, planning history and environmental factors.

Source: Connect UK Auctions, original article (10 June 2025)